The story
Kaina · the one who exists
The one who exists.
Kaina didn't come out of market research. It came out of a bed I couldn't get out of, a camera that kept me standing, and a name I was given in Morocco.
Kaina Founder & photographer
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Breaking point · 01
At 37, I couldn't get out of bed.
Everything hurt. My back hurt, other things hurt, things hurt without my being able to say quite where. I no longer knew who I was. I no longer knew what I liked. I no longer even knew whether I wanted to turn left or right.
I had just had a child. I had just left a relationship that had been fairly violent. And there I was in that bed, in a body I didn't recognise, with a life I didn't recognise either.
Before
I never felt I belonged.

Before that, I took an unusual path. I travelled a great deal. I worked for embassies and for NGOs. I lived in places most people will never see.
And yet I never felt I belonged in Switzerland. I never managed to find the place where I felt right. For a long time I thought it was a question of where I lived. It wasn't. It was a question of knowing what I loved doing.
The camera
Behind the lens, I felt alive.

I spent more than fifteen years in film production and advertising. I have always had a very personal relationship with images. I come from an artistic background too.
I was a photographer for the Swiss embassy and for NGOs, in Senegal and in India. That was where I truly felt alive — behind my camera. I never noticed the time passing.
I never studied photography. My camera was simply how I expressed myself. With every photograph, I felt I existed. Through images, I dared to say what I couldn't put into words.
Morocco
There, they called me Kaina.

I decided to leave for Morocco. Not to run away: to find myself somewhere nobody expected anything of me.
And there, several people began calling me Kaina. I hadn't chosen it. It was given to me.
Kaina means the one who exists.
Today
Kaina ties together everything I've lived.

Kaina is the project that ties together everything I have done. The fieldwork, the NGOs, the photography, the collapse, the rebuilding.
It is everything I want to bring — through my path, my skills, and what I have lived through — to the women who need it.
“I know exactly what it feels like to lose track of who you are. And I know what changes when you finally see yourself differently.”
What it changes
For you
Why it matters.
You won't be looked after by someone who has read books about this. You'll be looked after by someone who has been through it.
What I bring
- Fifteen years in film production and a personal relationship with images
- Experience in the field: the Swiss embassy, NGOs, Senegal, India
- The eye of a self-taught photographer, with no school and no formula
- Having lived through the collapse, and the rebuilding
What I'm not
- Not a therapist, not a psychologist, not a doctor
- Kaina is not a substitute for professional care
- I don't sell a method, or a ten-step programme
- I will never tell you what you ought to feel
The days
Always one to one
Come and meet me.
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